(pic by 365q)
There is this idea that just a resume will help you succeed in your job search. While that may be true, you have to be willing to stick your neck out for people and converse with them. My brand, while I have sought to grow it, is new. I want to pick up and do more to set up my brand image on the Internet and in the real world.
I have been following this social media trend which has really gotten me thinking about the certain image that I am portraying all over the Internet. There are a lot of things that I am not doing which I should be doing to help further my brand awareness and allow other people to see me. Soon, I intend on incorporating some video posts on my blog and reference them when I give presentations. Business cards are next with a URL going to my site, complete with a short 30 second video resume.
My personal brand has given me the ability to understand exactly what I want to say and share with those willing to listen. Sharing my growing knowledge of the Internet and social media as it relates to college students is very important to me right now as I seek to understand this branding space. Professionally, I believe that my brand can and will help me, but I have hardly touched the surface of personal branding. In regards to my personal life, I am using Facebook and Twitter to post things that I feel are important enough to share with the people that follow me or are friends with me on Facebook.
I believe that for millennials like myself, it has to be understood that you are your brand. The eyeballs are on you. Who you are and what you do on the Internet is imperative to the personal brand that you must set up. It constantly must be monitored to see what is being said about you. I am constantly working on my personal brand and hope that I can put more into my brand by setting up an Ignite conference.